News

Mattel has named Niki Kazakos as vice president of global corporate communications. The toymaker and rapidly expanding ...
A Spider-Punk animated feature from Daniel Kaluuya & Ajon Singh is in development at Sony, Deadline has learned.
And there’s ‘Masters of the Universe,’ which is the complete antithesis of what ‘Barbie’ is. ‘Barbie’ was all about ...
A new Barbie with an insulin pump and CGM isn’t just a toy — she’s a symbol of visibility and a reminder to meet others with ...
Barbie: Horse Trails will let players choose between two characters--Barbie "Brooklyn" Roberts and Barbie "Malibu" ...
The country's two largest two manufacturers saw sales of traditional toys decline due to delayed orders by retailers worried ...
After introducing a generation of kids to classic literature in the late '90s, Wishbone the dog will finally receive a ...
Mattel Studios president Robbie Brenner unpacks her unifying vision for the studio's slate, including Hot Wheels, Masters of ...
At long last, the Masters of the Universe Origins Snake Lair Playset is back as Mattel finally debuts their long-awaited crowdfund ...
Toymaker Mattel cut its annual forecast, reinstating it after two months, and posted a sharp drop in second-quarter revenue ...
I’ve watched every episode of The Simpsons since 1989. And, do you know what that makes me (Well, besides a hardcore fan)? It ...
To launch its Barbie doll featuring T1D, Mattel chose the French karate champion, Alizée Agier, as ambassador. Agier won the ...