Apple is set to acquire Formula 1's US streaming rights for an estimated $150 million annually, potentially outperforming ESPN's offer.

Brad Pitt's Hollywood success can be attributed to his cultivated public image and long-term reputation strategy, a PR professional says amid the "F1" movie release.

After spending the past eight seasons at ESPN, the American broadcasting rights to Formula One are set to swap to Apple for ...

Apple is going all-in on Formula 1. Weeks after the ‘F1’ movie became the company’s biggest box office smash, the Silicon ...

Earlier this week, the Financial Times reported that Apple was in active negotiations to acquire the streaming rights for ...

Apple had a box-office hit with "F1," the car-racing movie. Now it looks poised to win the US streaming rights for F1 races.

A high-octane battle to acquire the rights to broadcast Formula 1 in the United States is picking up between ESPN, Netflix, ...

ESPN has remained in the mix for retaining U.S. rights, but sources say Apple's offer greatly eclipses the sports media giant ...

As racing drama "F1" celebrates a victorious box office lap, Parrot Analytics reports soccer comedy "Ted Lasso" generated ...

The theater format is quickly gaining market share as moviegoers spend more to see blockbusters like "F1," "Sinners" and ...

CEO Rich Gelfond is forecasting a $1.2 billion year for the company, which would be a record for the 55-year-old business.

Apple's film strategy has focused on prestige and specialty titles, which has worked during awards season. Read what AAPL ...