ABC News contributor Megan Ryte discusses the popular elves bringing holiday magic, like “Elf on the Shelf” and “Snoop on the Stoop.” ...

For as long as twin sisters and co-creators of popular children's book "The Elf on the Shelf" Christa Pitts and Chanda A. Bell can remember, Santa's little helper, an elf, has been a part of their ...

We’ve all been there. You’re scrolling through Facebook and Pinterest, and you keep seeing that elf. Yes, the one with the mischievous smile that gets into over-the-top, precarious situations. I know ...

Elf on the Shelf "scout elves" are as notorious for keeping kids in line during the holiday season as they are for their nightly antics. But what do experts say about whether or not it's a good idea ...

Twenty years ago, teacher Chanda Bell and her family bet on their unique tradition and turned the story into a massive ...

Traditions around the holidays are meant to be passed down for generations: songs, ornaments, recipes. So creating a new tradition that resonates with families worldwide is nothing short of a ...

Elf on the Shelf was created 20 years ago, and since then, more than 31 million scout elves, elf pets, and elf mates have ...

If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. “For 20 years, The Elf on the Shelf has been synonymous with ...

The two-hour television special Snoop Dogg’s New Years Eve has been shelved, and not in a fun Elf on the Shelf way. Snoop Dogg and NBC will no longer move forward with the end-of-the-year program they ...

For as long as twin sisters and co-creators of popular children’s book “The Elf on the Shelf” Christa Pitts and Chanda A. Bell can remember, Santa’s little helper, an elf, has been a part of their ...