For reference: South Carolina’s deal with Nike is far more lucrative than the agreement Clemson inked back in 2018. That ...

See how WNBA icon A'ja Wilson is involved with South Carolina's new partnership with Nike which officially begins July 1, ...

On Friday, the University of South Carolina officially announced a contract with Nike for the sports apparel company to become the Gamecocks’ official athletics outfitters. Beginning on July 1, 2026, ...

Over the weekend, Shon Harvey, a University of Alabama alum and Crimson Tide superfan, was moving her daughter into campus, but made sure to take time to stop by the Supe Store and give DeBoer some ...

Williams surprised the crowd and honored Sharapova as a “former rival, former fan and forever friend.” She praised Sharapova ...