The deal brings together agencies such as IPG’s Weber Shandwick and Golin with Omnicom’s Ketchum and FleishmanHillard under one holding company.

The office is a central hub for WPP Media and its brands Choreograph, EssenceMediacom and Wavemaker.

In partnership with Save the Children, the furniture retailer aims to match up to $100,000 in customer donations.

M&C Saatchi revenues were hit by the government shutdown while S4 Capital blamed "lower project-based revenue and continued client caution." ...

Group chairman and legendary ad man Charles Vallance says "PR is in the ascendancy." ...

Corporate leaders must pivot to stability messaging to survive political attacks from both sides of the aisle fueled by rising AI skepticism and economic populism, says Narrative Strategies’ Ken Spain ...

Pop-Tarts VP of marketing and AOR Weber Shandwick on learnings from previous Pop-Tarts Bowls and how this year’s event will be different.

The controversial AI-generated Christmas ad has created the most buzz, but not all of it is good.

She joins from Ogilvy, where she worked for 17 years, most recently as North America president of PR, social and influence.

Omnicom has passed the final regulatory hurdle in its acquisition of Interpublic Group.

The candy brand wants fans to check their attics, grandmas’ kitchens and local thrift stores.

Allen joins from Bristol Myers Squibb, where he worked for the past decade.