In a legal filing submitted to a UK employment tribunal, Purkayastha said the return of investment (RAOS)—an important metric ...

Taste.com.au, Australia’s number one food media brand, will tomorrow launch Taste Healthy 100, a national campaign designed ...

It's all fun and games at this Hasbro account, until one of your colleagues is caught stealing money as the banker in ...

Attention metrics are not the be-all-and-end-all when it comes to understanding media channel effectiveness, instead the “ad ...

“This is a mess. It’s emotional castration,” one user wrote. Another admitted, “I clocked that something had changed ...

Greenfield gets set to lead AKQA's data and AI work. Maintains he doesn't use ChatGPT as a therapist, however.

Large swathes of the Eastern Suburbs experiencing headaches after Johnnie Walker launches new RTD at Sydney's Chin Chin.

“This means that they will be likely to be deployed selectively, capriciously and possibly illegally when bad faith ...

Man of Many has announced it has joined the News/Media Alliance and the World Association of News Publishers (WAN-IFRA). The ...

To not liking each other to playing golf together. Nothing brings people closer than talking trash while missing 3ft putts.

Two of Australian consumer PR agencies, Progressive PR and Rover Communications have merged, to form a consultancy in the ...

Digital Diaries is a qualitative research solution that gives researchers a continuous view into participants’ thoughts, ...