News

Google Ads will ban advertising for pill presses and related equipment starting September 1st, as part of an update to its ...
Google Ads will require phone number verification for message assets starting August 1st, or those assets will be disapproved ...
Want better ROAS from Performance Max? This audit checklist gives you the levers to pull – across campaigns, creatives, and ...
Microsoft Advertising is retiring Target CPA and ROAS bid strategies for new campaigns, streamlining options while preserving ...
Major publications have already signed up, including Ziff Davis, The Atlantic, ADWEEK, BuzzFeed, Time, O’Reilly Media, ...
New reports. Google Search Console Insights has updated the reporting, these updates allow you to quickly see your total ...
Google Ads launched built-in video analytics, giving advertisers a unified view of video performance across all campaign ...
Google research shows ads of the future won’t be placed. They’ll be written live by LLMs, shaped token by token through ...
Google today released the June 2025 core update. Google said this core update “The rollout may take up to 3 weeks to complete ...
Traditional metrics can’t capture how campaigns interact. Test for multiplicative and synergistic effects and rethink paid ...
Google Ads lets you A/B test broad match keywords within a single Smart Bidding campaign, eliminating the need for duplicated ...
Microsoft aggressively dealt with AI scams and policy abuse, removing a record number of ads and upgrading its enforcement ...