AI is increasing the volume and pace of content creation in advertising, making strategic clarity—not efficiency—the key to ...

Purpose marketing expert Thomas Kolster weighs in on campaigns from Wonderful Pistachios, Lego, Porsche, Celsius, Unquiet and ...

Austin, Texas-based Bakery is sorting through hundreds of candidates to help Sendero Provisions find its marketing chief.

Waterboy's Tulum, Mexico trip is a case study in the risks of ceding control to unfiltered, creator-driven content.

Ad Age is interviewing in-house media execs for their thoughts on trends, best practices and gripes they have with the industry. Read the last edition of this recurring series, with JPMorgan Chase’s ...

At Cannes Lions, leaders from PepsiCo, Bose, Tinder, Catalyst and VaynerMedia discussed how AI and social-first strategies ...

To attract a new generation of talent, agencies must rebrand advertising as a meaningful, creative and high-impact career path.

See McDonald’s mini Happy Meal toys, Wonderful Pistachios’ Lilliputians spot and an impressive spec ad made with Veo 3.

Ad Age’s Asa Hiken tested Midjourney’s ability to replicate brand IP—and found it could do so with eerie accuracy, sometimes placing brands in troubling contexts.

TelevisaUnivision and Bresh are coming together to reshape how brands reach Gen Z Latinos—through music, culture, and real community.

Red Lobster and Ram are among brands using CEOs in new campaigns.

To keep the generation’s trust, brands should provide physical experiences and more control over what they consume ...