An annual report into the state of video games has raised eyebrows for suggesting Rockstar will sell the long-awaited

It's the age-old debate about whether game prices need to rise with inflation reignited by Epyllion's Matthew Ball, and Baldur's Gate 3's publishing director ha

Rockstar Games' Grand Theft Auto 6 could be the first major title to debut at a $100 base price, setting a new benchmark for AAA game pricing. This speculation arises due to the game's immense hype and escalating development costs in the industry.

In a new presentation on 'the state of video gaming in 2025', analyst Matthew Ball hypothesises a potential GTA 6 price bump, and what that could mean for other game companies. Ball says "there is hope" amongst the industry that publisher Take-Two "will price GTA 6 at $80 or even $100",

Some gamemakers want 'Grand Theft Auto VI' to be priced between $80 and $100 to give the game industry "hope" as it continues to struggle financially, analyst Matthew Ball has said.