The Coca-Cola logo doesn't need much introduction. The Coca-Cola Company and its flagship fizzy beverage possess one of the ...

Still refreshing decades later.

Coca-Cola, Mondelēz, and other CPG brands are turning to generative AI to produce ads in minutes and run AI-powered focus ...

When Coke's AI-generated Christmas ad flopped in 2024, public sentiment was nowhere near as negative as it would soon become.

Coca-Cola is serving up Diet Coke and SmartWater in what has become an unusual place for the company in recent years: a big ...

Coca-cola spends billions on ads even though everyone knows about them. They advertise to associate their product with ...

A $650m project will see Coca-Cola add more production lines to a Fairlife manufacturing facility in the US.

The beverage giant enlisted NBA legend Scottie Pippen to confront misconceptions about the recently relaunched soda brand.

Chances are you're thinking of a bottle with a distinct red cap right now. However, did you know that there are Coca-Cola ...

There have been a lot of memorable "Big Game" commercials over the years, and it's debatable which one stands out as the most entertaining. But while most people just watch the ads for fun, marketers ...

Two prominent CEOs, from Coca-Cola and Walmart, have cited the rise of AI as a factor in their decisions to step down. Both leaders indicated that the evolving business landscape, driven by AI, ...