AI assistants are quickly becoming the first stop for people who are deciding what to buy. Instead of starting on Google, ...
After years of media fragmentation, shifting signals, siloed measurement and pressure to do more with less, many marketers ...
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Alphabet Isn’t a Search and Ad Company Anymore. Now It’s Valued Like an AI Stock
Alphabet (NASDAQ:GOOG)(NASDAQ:GOOGL) remains the dominant force in search and digital advertising, holding approximately 90% ...
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