The deal brings together agencies such as IPG’s Weber Shandwick and Golin with Omnicom’s Ketchum and FleishmanHillard under one holding company.
The office is a central hub for WPP Media and its brands Choreograph, EssenceMediacom and Wavemaker.
On Tuesday morning, thousands of global internet users were blocked from accessing websites and apps including X, Zoom, ...
Firefighter-founded hot sub chain Firehouse Subs has created a fitting invention for the holiday: a gravy extinguisher — designed to be filled with hot gravy — to “rescue” dry turkeys in distress this ...
In partnership with Save the Children, the furniture retailer aims to match up to $100,000 in customer donations.
Gen Zers showed up in droves to lead Zohran Mamdani to victory this past week. By utilizing social media, digital tools and non-traditional media outlets, the New York City Mayor elect reached and ...
M&C Saatchi revenues were hit by the government shutdown while S4 Capital blamed "lower project-based revenue and continued client caution." ...
Group chairman and legendary ad man Charles Vallance says "PR is in the ascendancy." ...
Corporate leaders must pivot to stability messaging to survive political attacks from both sides of the aisle fueled by rising AI skepticism and economic populism, says Narrative Strategies’ Ken Spain ...
Pop-Tarts VP of marketing and AOR Weber Shandwick on learnings from previous Pop-Tarts Bowls and how this year’s event will be different.
Omnicom has passed the final regulatory hurdle in its acquisition of Interpublic Group.
The controversial AI-generated Christmas ad has created the most buzz, but not all of it is good.
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