Purpose marketing expert Thomas Kolster weighs in on campaigns from Wonderful Pistachios, Lego, Porsche, Celsius, Unquiet and ...

Waterboy's Tulum, Mexico trip is a case study in the risks of ceding control to unfiltered, creator-driven content.

To keep the generation’s trust, brands should provide physical experiences and more control over what they consume ...

Tools for intentional pauses, not just long-term endpoints, can help financial brands embrace this shift among younger consumers.

TelevisaUnivision and Bresh are coming together to reshape how brands reach Gen Z Latinos—through music, culture, and real community.

Taking place Sept. 16 and 17 in Chicago, this year’s speaker lineup features some of the most dynamic leaders in the business ...

Critics say Gut created little more than the case study for Hertog Jan’s campaign, which earned a Gold Lion in Creative ...

Optimization is about what matters most to each brand, and enabling them to pursue that with the precision, transparency and ...

The festival said it is withdrawing all prizes for Consul’s “Efficient Way to Pay,” Urihi Yanomami’s “Gold = Death” and OKA ...

Ads” by DDB agency Africa Creative involved rewarding listeners for guessing songs based on one-second snippets of them.

Subscribe and get unlimited access to Ad Age’s award-winning industry coverage for $20 $10 your first month. Three winning ...

The festival said it is withdrawing all prizes for Consul’s “Efficient Way to Pay,” Urihi Yanomami’s “Gold = Death” and OKA ...