With millions of viewers seeking relaxation, sleep aids, or simple sensory satisfaction, ASMR pronounced as "ass-mir" offers a unique opportunity for content creators to grow a loyal and engaged ...

Between 2020 being a dumpster fire of a year, and our not-so-healthy social media spirals frequently reminding us of it, it’s really no surprise that many of us have been struggling to get a good ...

Over the past few years, Gibi ASMR has emerged as one of the most recognizable faces of the YouTube subgenre dedicated to the art of helping people relax through the internet-coined phenomenon ASMR.

Watch a senior golden retriever rediscover her puppy side with a new sibling ...

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Autonomous sensory meridian response (ASMR) has become a new craze in the social media age, though the practice has been around for much longer. Many YouTube channels and apps are now dedicated to ...

Makenna Kelly was stressed out. The middle-schooler had a mountain of homework to tackle and couldn't sleep. As she scrolled through YouTube, searching for something to help her focus and relax, she ...

Recently, PayPal came under fire for banning ASMR artists and freezing their accounts, under the impression, fuelled by trolls, that the content was sexual. This was around the same time YouTube ...

When 22-year-old college student Abby Webster watches ASMR to fall asleep, she takes special precautions. "I have a roommate, and I angle my laptop away because I'm like, 'I don't want anyone to see ...

In recent years, ASMR (Autonomous Sensory Meridian Response) has gone from niche internet trend to mainstream content category. With millions of viewers seeking relaxation, sleep aids, or simple ...