Austin-based Western wear brand Tecovas is two-stepping into the wholesale market after nearly a decade of selling boots and accessories on its own. For the first phase of the expansion, Tecovas will ...

The Austin-based cowboy boots retailer Tecovas is opening a fourth store in Dallas-Fort Worth as it aims to grow aggressively into a national brand of Western attire. Tecovas, which started out online ...

Founded in the back of an SUV by Paul Hedrick in 2015, Tecovas has grown from a humble boot brand in Austin, Texas, to a premier name in western wear. With a mission to honor the true spirit of the ...

Boots were selling, espresso was pulling, and cocktails were pouring on Saturday and Sunday, Dec. 7-8, at the grand opening of Tecovas in Houston’s Rice Village. The Austin-based western retailer of ...

The new and first Dallas-based Tecovas store opens Friday. The store features leather boots and Western wear. Lynda M. Gonzalez / Staff Photographer We wouldn't have new choices of much of anything if ...

Tecovas, a Texas-born company, is opening at The Shops at La Cantera SAN ANTONIO – Paul Hedrick is Texan down to his soul – and his ostrich cowboy boots. He’s the face and force behind Tecovas, a ...

Sometimes the best collaborations are the ones you never saw coming, like Chili’s and Tecovas. The fast-casual dining restaurant and legendary bootmakers are releasing fiery red, limited edition ...

Tecovas CEO and founder Paul Hedrick’s boots are made for walkin’…and a whole lot more. "The biggest misconception surrounding cowboy boots is that they are for a super niche market, they’re ...

Get ready to say "howdy" to a new resident in St. Johns Town Center — a Western apparel store from Austin, Texas. Tecovas, the Texas-based boot company, plans to open a storefront at St. Johns Town ...

TAMPA (BLOOM) – Who says you can’t mix pleasure with practicality? At the new Tecovas store in Tampa International Mall, you can enjoy a free tequila shot while picking out your next pair of boots. It ...