Holders of Lacoste’s 11,212 UNDW3* genesis pass nonfungible tokens have been checking their wallets. 12 months after its first foray into Web3, the French brand has evolved its Web3 loyalty program ...
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Lacoste announced another virtual store powered by Emperia featuring its summer collection on Wednesday, according to details sent to Retail Dive. The store is accessible on the brand’s website.
Lacoste is rooted in tennis, but throughout its 85-year history, the brand has steadily relied on collaborations to court fans away from the court. In roughly the last decade, though, it has ...
Forbes contributors publish independent expert analyses and insights. Tim Newcomb covers tennis gear/business, stadiums and shoe tech. In 1933 tennis player and equipment entrepreneur Rene Lacoste ...
EleVen by Venus Williams and Lacoste have released a new capsule collection. The collaboration speaks volumes largely due to Williams’ affinity for fashion. She founded her brand on the principles of ...
To become a Vogue Business Member and receive the Technology Edit newsletter, click here. Lacoste is taking its Web3 efforts a step further with the launch of a new NFT that rewards holders for brand ...
The Lacoste crocodile logo was made in honor of founder René Lacoste’s nickname as a tennis player, and the French apparel brand’s codes prohibits it from being messed with. For the U.S. Open, though, ...
Lacoste wins a logo dispute against Crocodile International in an Indian court, banning the latter's logo use in India due to ...