Opinion
3don MSNOpinion
Now that the World Cup is over, can host cities turn their investment into a lasting social impact?
The 2026 World Cup has been a real moneymaker for FIFA. Revenues from TV broadcasting rights, ticket sales and other commercial sources are projected to amount to nearly US$11 billion, making it the ...
• Academic research finds mega-events rarely produce large, sustained local gains relative to public cost and risk. • A recurring problem is impact vs. benefit: Gross spending gets headlines, net ...
Whether it's the World Series, the FIFA World Cup or the Olympic Games, the hope for hosting mega sporting events is that the economy will emerge as the true winner. A quick search shows how expensive ...
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