Ikea catalog touts "the original touch interface" and "eternal battery life." — -- A hilarious two-minute video demos the technological innovations of Ikea's new 2015 paper catalog. "At only 8 mm ...

IKEA is a mecca for cheap furniture, and one of the great things about the company is that it sells original designs, not just knockoffs. But that doesn’t mean IKEA can’t be reductive when it wants to ...

IKEA is helping people decorate their living rooms to look like the ones seen in “The Simpsons,” “Stranger Things” and “Friends.” The Swedish furniture chain launched an ad campaign in the United Arab ...

Swedish furniture retailer IKEA is running a targeted mobile ad campaign that encourages consumers to visit its locations and browse the company’s products. The IKEA mobile ads combine location, deals ...

The cheese grater jokes will eventually die down, so Ikea’s Bulgaria stores this week quickly joined the fun of teasing Apple for its new Mac Pro. The Ikea ads feature, of course, a four-sided metal ...

They say imitation is the greatest form of flattery, but Ikea's new ad promoting its new catalogue "bookbook" flat out mocks Apple's famous product commercials. Apple's ads are known for close-up ...

Ikea has a new catalog ad that tries to sell you on the idea of a “bookbook.” It’s a clever parody of Apple ads, promoting the advantages of traditional books, like “328 high-definition pages” with ...

Busy-ness has become a badge of honor in today’s world of work. We rarely take all our vacation days. We strive to be as productive as possible with the 168 hours we have each week. We think if we ...

Swedish furniture retailer IKEA is piloting a new mobile shopping application in several countries, including Canada, as a way to enhance the customer experience by enabling users to check stock ...

Everyone has a podcast — even Ikea. The Swedish retailer has transformed its annual bible-sized catalog into an audio version as a “handy and hands-free” alternative to the traditional behemoth.