For over 60 years, Lowrance has led the way in fish finder technology. From the first transistor sonar capable of displaying individual fish to the first DownScan sonar to produce high-resolution ...

Love it or hate it, technology is becoming increasingly intertwined with the outdoors, especially fish finders. Long gone are the days of putting around a lake and looking for clues as to where the ...

While forward-facing sonar is the subject of much discord among bass anglers, it only impacts a small percentage of bass chasers with enough money and time to invest in it. The dirty little secret of ...