As for this year's Doritos commercials, each tapped into a theme sure to resonate with Big Game viewers, says Arthur Bijur, a noted advertising creative director and co-founder of ad agency Workshop.

Doritos wanted to spotlight new flavors and snacking occasions. In 2018, PepsiCo ran a single ad that touted a new spicy iteration of Doritos and a new lemon-lime variant of Mountain Dew.

Two Los Angeles filmmakers will have their commercial air during Super Bowl LIX after winning Doritos’ “Crash the Super Bowl Contest.” The winning duo, Dylan Bradshaw and Nate Nor… ...

An Atlanta TV producer created a Doritos ad that is vying for one of two spots during next month’s Super Bowl, a potential $1 million prize and a chance to participate in the making of the movie ...

Andersen won the grand prize — $1 million — Monday for the Doritos ad “Time Machine” he created that aired during the NFL title game. His video was the fan favorite in online voting.

The Blitch family, finalists in the Doritos Super Bowl commercial contest, seeks votes for their ad. Voting ends on January 28. Support the only Texan entry.

It happened for Dave Herbert, 32, and brother Joe, 33, two unemployed but aspiring filmmakers whose Super Bowl ad for Doritos proved more popular in USA TODAY's Super Bowl Ad Meter real-time ...

Two Los Angeles filmmakers will have their commercial air during Super Bowl LIX after winning Doritos’ “Crash the Super Bowl Contest.” The winning duo, Dylan Bradshaw and Nate Norell, are ...

Doritos wanted to spotlight new flavors and snacking occasions. In 2018, PepsiCo ran a single ad that touted a new spicy iteration of Doritos and a new lemon-lime variant of Mountain Dew.

Doritos is about to open a second chapter in its bid to cultivate winning Super Bowl ad concepts not from the nation’s big ad agencies, but rather from the consumers they hope to attract. Many ...

Doritos wanted to spotlight new flavors and snacking occasions. In 2018, PepsiCo ran a single ad that touted a new spicy iteration of Doritos and a new lemon-lime variant of Mountain Dew.